# Quantum Arbor Learn > Free, plain English guides for small business owners on SEO, AEO (answer engine optimization), websites, CRM and automation. Published by Quantum Arbor LLC, a Minnesota company that builds the infrastructure, automation and AI systems behind small businesses. Author: Devan Towslee, founder. ## Guides - [Getting found online: SEO and AEO, explained with proof](https://learn.quantumarbor.biz/seo/): A plain English guide to SEO and AEO for small business owners: crawlers, indexing, sitemaps, Google Business Profile, reviews and AI answers, with real screenshots and Google's own words. PDF: https://learn.quantumarbor.biz/downloads/seo.pdf ## Key facts from the SEO guide - SEO is a full system: crawler access (robots.txt), sitemaps, indexing, mobile first design, page experience (Core Web Vitals), structured data, links, reviews, consistent business details, and content. Keywords are one piece; Google does not use the keywords meta tag. - Google states there are no additional requirements or special optimizations to appear in AI Overviews or AI Mode; SEO best practices remain relevant. A page must be indexed and eligible for a snippet to be cited. - Google says local results are based mainly on relevance, distance and prominence, and prominence includes links and reviews. ## Help from Quantum Arbor - Free 30 minute Operations Health Scan: https://quantumarbor.biz/#book - Main site: https://quantumarbor.biz/ - Products: https://arboroperations.com/ (CRM for exterior and window cleaning), https://autostyleiq.com/ (AI lead response for auto styling shops), https://quantumpolicies.com/ (insurance agency operating system) ## Contact - support@quantumarbor.biz - +1 218 451 6780